You are a marketing decision-maker for a manufacturer, a distributor or a restaurant chain.
You need precise and up-to-date knowledge of your clients or competitors.
For example, you would like to:
Our company profiles enable you to analyse leader chains’ operations, evaluate their competitive context and customise your business and marketing strategy to each chain.
« This is the only tool that gives a precise image of our clients every 2 years. This tool effectively highlights strategy and positioning differences between players. I provide my team with it and systematically give it to each new arrival. It also enables me to have external guarantees when I present analyses of our clients internally. »
Pierre Bidault – Sales Director – Bonduelle Food Service
Company fact sheets enable you to update key information on your clients in a standard, ongoing way and to save time on prospects.
Company fact sheets enable you to update your competitor monitoring in a standard, ongoing way.
In order to create our monographs, we poll marketing and purchasing directors of chains.
Most of our fact sheets are approved by the chains.
Each monograph includes 4 or 5 pages of figures and qualitative analysis. We use our Food Service Tracking® for Distributors and for Chains tools to enhance the analysis.
Our monographs are approved by expert out-of-home market consultants. We have been conducting them for 8 years and we compare changes.
Company fact sheets for 38 major chains and institutional catering companies.
Company fact sheets for 30 major out-of-home distributors.